WHMV-LP

Radio station in Mohawk, New York

Mohawk, New York

Broadcast areaUtica, New YorkFrequency97.5 MHzBrandingV 97.5 FMProgrammingFormatAdult contemporaryOwnershipOwnerMohawk Valley Radio Group, Inc.History

First air date

November 9, 2016 (2016-11-09)

Call sign meaning

"Herkimer County, Mohawk Valley"Technical informationFacility ID193035ClassL1Power236 wattsERP100 wattsHAAT-89.05 metersLinksWebcastListen LiveWebsiteWHMV-LP's webpage

WHMV-LP (97.5 FM; "V 97.5 FM") is a community low power radio station broadcasting a variety format. Licensed to Mohawk, New York, the station primarily serves Southern Herkimer County in New York state, commonly referred to as "the Valley" by people in the nearby Utica-Rome area. The station is owned by the Mohawk Valley Radio Group, Inc., and operates from studios on West Main Street in Mohawk.^[1]

Programming

WHMV-LP began broadcasting on November 9, 2016. The station plays a "variety" of music formats as the "V" in its branding indicates. The "V" may also stand for the Mohawk Valley, the area to which WHMV-LP broadcasts. In addition to its music programming, WHMV-LP is also planning additional community type programming, among them a program called Mohawk Valley Matters - featuring local guests and covering topics of local concern to Southern Herkimer County.^[2]