2010 Melon Music Awards

2010 South Korean music award ceremony

MelOn, MBC every1, MBC Dramanet, MBC Game & MBC Life (South Korea)
Afreeca TV & GOM TV (Worldwide)

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The 2010 Melon Music Awards were held on Wednesday, December 15, 2010, at the Hall of Peace of Kyung Hee University in Seoul, South Korea.^[1] Organized by Kakao M through its online music store Melon, the 2010 ceremony was the second installment of the event. The winners for the Top 10 Bonsang Award were announced prior to the ceremony.

Performers

List of performances at 2010 Melon Music Awards
Artist(s)^[a]	Song(s)
2AM	"Can't Let You Go Even If I Die" / "You Wouldn't Answer My Calls"
2NE1	"Can't Nobody" / "Go Away"
2PM	"Without You"
4Men	"Silent Night, Holy Night" (a cappella) / "I Can't"
CNBLUE	"I'm a Loner" / "Love"
DJ DOC	"I'm This Type of Person" / "Run To Me"
Girls' Generation	"Hoot" / "Oh!"
Gummy	"I Love You Even If I Die" / "Because You’re a Man"
IU	"Good Day" / "Nagging"
Jang Yoon-jeong	"Olle" (Christmas Remix)
Jungyup	"Without You"
Lee Seung-gi	My Girlfriend Is a Gumiho OST Medley
Psy	"Champion" / "Right Now"
T-ara	"I Go Crazy Because Of You" / "Why Are You Being Like This" / "Yayaya"

Presenters

Song Joong-ki – Official host
Lee Soo-hyuk & Kim Jung-hwa – Top 10 Award For 2NE1, CNBLUE & DJ DOC
Lee Ju-han & Kim Min-seo – Best Alternative Rock & Best R&B
Seo Kang-joo^[b] & Moon Ji-ye – MBC Plus Artist Award & MBC Radio Artist Award
Lee Kan & Choi Ah-ra – Top 10 Award For 4men & Girls Generation ^[c]
Kim Gi-deuk – Album of the Year
Han Seong-jin & Jung So-ra – Best Music Video, Best Trot & Best Rap / Hip Hop
Park Ki-woong & Yoon Song-i – Top 10 Award For IU, 2AM & Lee Seung-gi
Kim Jung-man – Culture Performer Award
Julien Kang & Min Hye-kyung – Top 10 Award For T-ara & 2PM
Choi Phillip & Kim Bin-woo – Hot Trend Award & Best OST
Danny Ahn & Oh Se-jeong – Best Songwriter Award & Netizen Popularity Award
Jo Yeon-woo & Yoon Ji-min – Best New Artist & Song of the Year
Park So-hyang & Choi Eun-kyeong – Artist of the Year

Winners and nominees

Main awards

Winners and nominees are listed below.^[2]^[3] Winners are listed first and emphasized in bold.^[4]

Top 10 Artist (Bonsang)	Album of the Year (Daesang)
2NE1 CNBLUE DJ DOC 4Men Girls' Generation IU 2AM Lee Seung-gi T-ara 2PM	2NE1 – To Anyone Girls' Generation – Oh! 2AM – Can't Let You Go Even If I Die DJ DOC – Pungnyu 4Men – The Third Generation
Artist of the Year (Daesang)	Song of the Year (Daesang)
Girls' Generation IU 2NE1 CNBLUE 2AM	2AM – "Can't Let You Go Even If I Die" Girls' Generation – "Oh!" 2NE1 – "Go Away" Lee Seung-gi – "Love Taught Me To Drink" CNBLUE – "I'm a Loner"
Best New Artist	Best Music Video
CNBLUE Beast Miss A Secret Sistar	Gain – "Irreversible" (Dir. Hwang Soo-ah) Rain – "Love Song" (Dir. Lee Sung-kyu) Girls' Generation – "Hoot" (Dir. Jang Jae-hyuk) Kara – "Lupin" (Dir. Seo Hyun-seung) Miss A – "Bad Girl Good Girl" (Dir. Hong Won-ki)
Best Rap/Hip Hop Award	Best Alternative Rock Award
Supreme Team – "Dang Dang Dang" Untouchable – "Living in my Heart" (가슴에살아) (Feat. Narsha of Brown Eyed Girls) Cho PD – "Given Advice" (ft. Jeong Seul-gi) DJ DOC – "Unsent Letter" (부치지 못한 편지) T.O.P – "Turn It Up"	Hot Potato – "Confession (고백)" 10cm – "Americano" (아메리카노) Lee Juck – "And You (그대랑)" Taru – "In Love with Strawberry (사랑에 빠진 딸기)" TraxX – "Oh! My Goddess" (오! 나의 여신님)
Best Ballad Award	Best Trot Award
Gummy – "Like a Man" (남자라서) Brown Eyed Soul – "Love Ballad" Big Mama – "Wait Like Crazy" (기다리다 미쳐) Jeong In – "Hate You" (미워요) Hwayobi – "Bye Bye Bye"	Jang Yoon-jeong – "Come On" Norazo – "Pot" (꿀단지) Park Hyun-bin – "Ah! Hot" (앗! 뜨거) Hong Jin-young – "My Love" LPG – "Love Door Bell" (사랑의 초인종)
Best OST Award	Netizen Popularity Award
*Lee Seung-gi – "Losing My Mind" (My Girlfriend Is a Gumiho)* SeeYa – "My Heart is Pounding" (Personal Taste) Yesung – "It Must Have Been You" (Cinderella's Stepsister) Lee Seung-chul – "That Person" (Bread, Love and Dreams) Yim Jae-beom – "Stigma" (Sign)	Super Junior – "Bonamana" Jo Kwon & Gain – "We Fell in Love" Girls' Generation – "Hoot" 2PM – "Heartbeat" Shinee – "Lucifer"
Hot Trend Award
Girls' Generation – "Hoot" Gain – "Irreversible" Huh Gak – "Always" 2AM – "You Wouldn't Answer My Calls" 2NE1 – "Go Away"

Other awards


Nominees	Winners
Songwriter Award	Lee Min-soo & Kim Eana
Best Dressed Singer	Girls' Generation
Best MBC Radio Singer Award	Jungyup
Best MBC Plus Star Award	Miss A
Culture Performer Award	Psy

Gallery

2010 Melon Music Awards gallery

Girls' Generation won 4 awards
Girls' Generation entering the red carpet
2NE1 won 2 awards
Gummy won 1 award
IU walking the red carpet
IU won 1 award
2NE1's Dara
2NE1's Bom
Girls' Generation's Yoona
Girls' Generation's Seohyun
Girls' Generation's Jessica
Girls' Generation's Sunny
Kim Jung-hwa
Song Joong-ki, host
Yoon Ji-min, one of the presenters
Kim Min-seo, one of the presenters

Notes

^ Order is arranged in alphabetical order
^ Representative of MBC Plus Media.
^ Before introducing the award, Miss A Came to Accept the Last award that they didn't get last time due to them being a little late.

References

^ "2010 Melon Music Awards". KBS World. December 16, 2010. Retrieved February 6, 2022.
^ [2010 MMA] 2010 멜론뮤직어워드 – 2부 (Online broadcast) (in Korean). Melon. December 17, 2010. Retrieved November 28, 2021.
^ [2010 MMA] 2010 멜론뮤직어워드 – 3부 (Online broadcast) (in Korean). Melon. December 17, 2010. Retrieved March 3, 2022.
^ "2010 Melon Music Awards Winners" (in Korean). Melon. Archived from the original on November 28, 2021. Retrieved March 3, 2022.